Privacy & Analytics
This page explains what our website, hoomanondemand.com, collects and why. It covers this website only. Last updated October 28, 2026.
The short version: Google Analytics stays off unless you choose “Allow analytics” in the banner. If you choose “Necessary only,” nothing is sent to Google Analytics and no Google Analytics cookies are set. The site works the same either way. Separately, whatever you choose, we add up a few anonymous daily totals on our own server, with no cookies and no personal data (see “Anonymous visit counting” below).
Your cookie choice
Your current choice appears here when JavaScript is on.
You can change your mind at any time with this button or the “Cookie settings” link at the bottom of every page. Choosing “Necessary only” later stops Google Analytics on the page you are on and deletes the Google Analytics cookies (_ga and _ga_ cookies) from this website.
Google Analytics (only if you allow it)
We use Google Analytics 4, a free service from Google, to understand how people find and use our site, so we can make it easier to use. It is loaded only after you click “Allow analytics.” If you allowed it on an earlier visit, it loads on later visits until you change your choice, up to 12 months. Before that, your browser makes no request to Google Analytics.
When it is on, Google Analytics collects:
- the pages you view;
- your approximate location (such as city), worked out from your IP address (Google says Google Analytics 4 does not log or store IP addresses, and our setup also has its IP-anonymization option turned on);
- your device type and browser;
- how you got to our site (the referring site or search);
- which buttons and links you use, as these events: tapping a phone number (
click_call), an email link (click_email), an App Store or Google Play link (click_app_store), a “Sign up” link (click_signup), our Scout client portal link (click_scout_portal), our Facebook, Instagram or X links (click_social), the Submit button on the sign-up form (signup_submit), reaching the confirmation page after the contact form (generate_lead), and reaching the confirmation page after a walker application (walker_application).
We do not send Google your name, email address, phone number, the phone number or email address you tapped, or anything you type into our forms. These events only record the kind of button used and the page it was on. We do not use Google Analytics for advertising. The site runs no ads, and we keep Google’s advertising consent signals (ad storage, ad user data and ad personalization) set to “denied.”
Google Analytics sets two first-party cookies on this website, only after you allow analytics:
| Cookie | What it does | Default lifetime |
|---|---|---|
_ga | Tells one browser from another, so repeat visits are not counted as new people. | Up to 2 years (some browsers shorten this) |
_ga_2SLTCC5GCV (_ga_<ID>) | Keeps track of your current visit (session). | Up to 2 years (some browsers shorten this) |
These are Google’s default lifetimes, and a new visit can extend them. How long Google keeps the reports’ data is a data-retention setting inside our Analytics account; it is not fixed by this website. Learn how Google uses this information at https://policies.google.com/technologies/partner-sites. You can also block or delete cookies in your browser settings, or opt out of Google Analytics on every site with Google’s browser add-on at https://tools.google.com/dlpage/gaoptout.
Strictly necessary: remembering your choice
To remember your choice, we save a small record on your device: in your browser’s local storage under the name hod_consent, or in a first-party cookie of the same name if your browser does not allow local storage. It holds only whether you allowed analytics, a version number and the date you chose. It is needed to respect your choice, it is not used to track you, and we do not share it. We ask again after 12 months, or sooner if we change this notice in a way that matters.
Strictly necessary: anonymous visit counting (no cookies, no personal data)
Whatever you choose in the banner, our website adds up a few anonymous totals on our own server, so we can tell whether the site and this banner are working. We treat this as strictly necessary for running the site because it cannot identify you. Choosing “Necessary only” turns off Google Analytics; it does not stop these totals, because they hold no personal data.
- What is counted: that a page was loaded; that a visit started; that the banner was shown; which banner button was pressed; and that a key action happened: tapping our phone number, an email link, an App Store or Google Play link, the Scout portal link or a sign-up link, viewing the contact-form thank-you page or the walker-application confirmation page, or pressing the submit button on the sign-up form. Each one adds 1 to the total for that day in one of three groups: “allowed analytics,” “necessary only” or “no choice yet.”
- What is not collected: no cookie, no ID, no fingerprint, no page address, no referring site, nothing you type into a form, and no time more exact than the calendar day. Our counter does not read or save your IP address or your browser and device details. Nothing is sent to Google or any other company.
- Where it lives: the totals are stored in a private file on our own web hosting (IONOS), kept outside the public website folder. They cannot be traced back to you. Like every page request, the counter request reaches our web host, which may keep its own routine server logs; our counter does not read or save those.
- One-page visits: to tell a one-page visit from a longer one, your browser tab keeps a short note in its temporary tab memory (
sessionStorage) while the site is open. It says which group the visit belongs to, which day it is, and whether you have opened a second page. That note stays in your browser, is never sent to us or anyone else, and your browser deletes it when you close the tab.
Forms
- Contact form (Contact): your name, email, optional phone number and your message.
- Walker application (Become a walker, two steps): in step 1, your name, email, phone number, address, your answers about availability, eligibility to work in the US, the position and start date you want, how you heard about us, and your resume. Step 1 also has recruiting consent checkboxes. You agree to recruiting calls and emails, which are required to apply, and you may agree to recruiting text messages, which is optional. Your yes or no answers are included in the email we receive. Step 2 is a questionnaire about your interest in the work, your availability and your transportation, with your name, email and phone.
Form submissions are processed on our own web hosting (IONOS) and emailed to us at support@hoomanondemand.com. A copy is also kept in a private folder on that hosting, outside the public website folder, so a message or application is not lost if an email goes astray. We use what you send to answer you or to consider your application. The forms and Google Analytics are separate: these forms work the same whether or not you allow analytics.
Client sign-up and Scout
The new-client form on our sign-up page is provided by Scout for Pets, the software we use to manage clients and visits. It loads from Scout’s servers and asks for your first and last name, email, phone number, street address, apartment or unit, city, state, ZIP code, how you heard about us, details about your pets and what services you need. What you enter goes to Scout and becomes a new-client lead in our Scout account. Scout processes it under its own terms and privacy policy. This form works the same whether or not you allow analytics.
Our site also links to the Scout client portal and to the Hooman on Demand app on the App Store and Google Play. When you follow those links, the terms and privacy policies of those services apply.
Google Maps on the sign-up page
The sign-up page loads Google Maps (its address-suggestion feature) from Google so the address box can suggest addresses as you type. When it loads, Google receives your IP address and browser details, and the text you type in the address box so it can suggest matches. Google’s own terms and privacy policy apply. This is part of the sign-up form and is not related to Analytics, so it loads whatever you choose in the banner.
Spam protection (Google reCAPTCHA): coming soon
Coming soon: we plan to add Google reCAPTCHA (an “I’m not a robot” check) to the sign-up form to stop automated spam. It is not live yet. When it is, it will load from Google on the sign-up page whether or not you allow analytics, because it is needed to keep the form secure. Google will receive information about your browser and how you interact with the page to tell people from bots, and Google’s own terms and privacy policy will apply.
Contact us
Questions about this page or your choices? Email support@hoomanondemand.com or call (984) 212-2524.
Hooman on Demand LLC, 314 W Jones St, Raleigh, NC 27603.